Rethink Relocation Support
It’s easy to assume that a generous stipend or a one-time bonus covers the needs of a relocating employee. But in reality, most people don’t just need help getting there, they need help settling in. It’s about starting fresh, but feeling at home fast.
Our approach starts with understanding the whole person: What’s their work style? What’s their family dynamic? Do they need to be near trails, schools, coworking spaces, or all three? LinkedIn’s Global Talent Trends report notes that job relocation interest is up 23% year-over-year, driven by candidates prioritizing both career growth and quality of life.
From there, we are a sounding board for decisions that feel aligned. Because the truth is, feeling grounded in your new city sets the tone for everything else, including how you show up at work.
Relocation experiences are often the first real impression a new hire gets of your company’s culture. A thoughtful approach shows that you care about their well-being, not just their output.
That kind of support builds trust, confidence, and long-term engagement. And it’s not just good for people, it’s good for business. Stronger relocation experiences directly support retention, reduce turnover, and set employees up for long-term success. As Forbes recently pointed out, "Relocation isn’t just about moving people; it’s about helping them belong." These shifts mean relocation is back in the spotlight, and the way we support it needs to evolve too.
Case Study from Experts
PracticeMatch and partners UrbanBound put together a compelling presentation on “A Master Class in How to Fail at Recruiting Out-Of-Market Physicians”. While their research is geared towards healthcare and specifically physicians, the principals can be applied to any industry hiring highly skilled and competitive talent. We have some highlights screenshotted directly from them below - take a look!
What Our Support Can Look Like
A holistic approach that includes : family, pets, lifestyle, and values
Real-time support that adapts to their evolving needs post-move
Honest, local recommendations (no Yelp, Google, or ChatGPT involved)
Guidance around schools, commute options, and neighborhood vibe
Touchpoints that go beyond “welcome” emails such as quarterly community event invitation.
At the end of the day, people don’t stay because the boxes got delivered on time. They stay because they feel seen. Supported. Settled.
If your relocation support still looks like a line item in HR, it’s time to rethink what it could be. Done well, it becomes a secret superpower for recruitment, onboarding, and long-term growth.
Our goal is to help you make relocation a little less overwhelming and a lot more human for your new hires!
